It’s been over a year since I have given my last two interviews. Both happened in early spring 2010: one was given to the Search Engine Journal, while the other one to the Revenue Performance magazine. After that I dove into the work on my newest book, and only now […]
Prussakov Interviewed by ShareResults and GetElastic Read More »
Yesterday Linda Bustos published an excerpt from my newest book. It came out of the section on coupons, and reminded me of a question that one of my newer affiliate program management clients has recently asked. A few days back she wrote to me: We have always had an issue
How to Offer Coupons Through Affiliates Without Losing Your Shirt Read More »
Much has happened on the affiliate nexus tax front since my last post on the subject two weeks ago. Sadly, most of these news aren’t positive ones, but how could they be when we’re talking conditions that make it hard for businesses to function? Today I’d like to highlight 5
5 Important News from the Affiliate Nexus Tax Front Lines Read More »
There is only one event that can rightfully call itself “the biggest European affiliate and performance marketing event of the year”, and it is a4uexpo Europe. Just as last year, in 2011 this conference is set to take place in the beautiful city of Munich, Germany — in the very
Prussakov to Speak at a4uexpo Europe in Munich Germany Read More »
We’ve come a long way since September 15, 2008 when I announced the launch of this unique LinkedIn group — one created specifically for affiliate program managers (working on in-house or outsourced basis) and affiliate marketing consultants to share knowledge and experience, address concerns and various professional questions. We’ve just
Affiliate Program Management LinkedIn Group Hits 1,000 Members Read More »
Over the past few years, the investment attractiveness of Russia and its markets have improved, but there’s still a lot of room to grow. Yesterday (on March 30, 2011), the President of the country proposed a 10-step plan on how to improve Russia’s investment climate [tweeting about it as well],
Medvedev, Russia's Investment Climate and Affiliate Marketing Read More »
Earlier this morning Business Insider reported: Salesforce just spent $276 million in cash and $50 million in stock to acquire Radian6, which makes tools for big companies to monitor their social media presence, the company has just announced. While not being as dollar-impressive as the acquisition I’ve written about yesterday,
Salesforce Acquires Radian6, Line Between Social & CRM Blurring Read More »
Yesterday, shortly after the announcement of eBay’s plans to acquire GSI Commerce (a $2.4 billion deal), a friend, colleague and former director of Econsultancy US, Rebecca Lieb, tweeted: GSI Commerce has a number of impressive assets, including an affiliate network they acquired in late 2009, and “180 clients including 31
eBay's Acquisition of GSI Commerce & Its Ecommerce Implications Read More »
It’s appalling, but it happens every time there is a disaster — people try to profit off other people’s grief. After the devastating magnitude 9.0 earthquake and tsunami of March 11, 2011, Japan is in much pain, but hundreds of fraudsters are actively capitalizing on the tragedy. On March 15
Japan Relief: 10 Legit Websites for Online Donations Read More »
Very few people know it, but I have an unfinished Master’s level counseling psychology degree. As many of my blog’s readers (and marketers, in general), I too am greatly fascinated by everything connected with how our mind works and how brain influences what we do, and how we do it.
5 Greatest Psychology & Persuasion Experts to Follow on Twitter Read More »