Earlier this year, while discussing the best practices for the creation of an affiliate program agreement, we emphasized the importance of dedicating a portion of it to “Paid Search Campaigns”. Affiliates do use paid search, together with other online marketing channels, as they promote the businesses they work with and […]
7 Aspects to Consider While Formulating Affiliate Paid Search Policy Read More »
Ever since you’ve launched your affiliate program, your goal has been to recruit affiliates. But are you taking the time to screen your affiliate applications and analytics reports for signs of affiliate marketing parasitism and other activities that could harm your program? According to BI Intelligence, affiliate marketing accounts for
Affiliate Marketing Parasitism and Activities That Don’t Add Value Read More »
It’s no secret that affiliate marketing is one of the fastest ways to make money online. However, it’s a highly competitive field. If you want to succeed with affiliate marketing, you need to stay ahead of your competition. To remain at the top of your game, you need to explore
5 Tactics for Brands to Profit from Facebook with Affiliate Marketing Read More »
When navigating the e-commerce world it’s always nice to have experts in your corner. In my last post, I talked about how to get affiliate management experts to work with you without over paying and today I want to discuss when the time is right to start to consider an
7 Scenarios When to Consider an Affiliate Management Company Read More »
One of the most frequently recurring confusions consists in equating Affiliate Marketing to Multi-Level Marketing. Some are being confused by two-tier affiliate payouts, while others just don’t care enough to study the differences. In reality, though, Affiliate Marketing and Multi-Level Marketing are very different. If you’re more of a “visual”
Affiliate Versus Multi-Level Marketing: Similarity and Differences Read More »
There’s hardly anything more stressful for a website owner than a major site change: be it the website migration, its redesign, or both. Four months ago, this very website had undergone a complete makeover. It included its full redesign, multiple-URL update, and a migration to a new environment. You may
Successful Website Migration: Non-SEO Observations and Conclusions Read More »
Do you think that once you start your affiliate program, recruit affiliates into it, and start seeing them activate, you can rest easy and let sales flow? You’re not alone. However, affiliate program success is not that easy to achieve, and part of driving it involves monitoring and analyzing your affiliate
How to Use Affiliate Program Analytics to Optimize Its Performance Read More »
In a post last month, I blogged at length about what affiliate management experts can bring to the table. Their expertise is second to none in their space and they can be a great asset to your growing online business. That all said, how can you get an affiliate management
How to Get Affiliate Management Experts to Manage Your Program Without Overpaying Read More »
People do fail at affiliate marketing, and I would be lying to you if I said that everyone who has ever dabbled in affiliate marketing, ended up reaping success. The newest episode of “The Affiliate Marketing Experience” dives into three reasons why (and 3 contexts when) affiliate marketing does not
Affiliate Marketing Does Not Work (in These 3 Cases) Read More »
Ever since the launch of your affiliate program, you’ve been investing constant time and effort into finding and recruiting quality affiliates. However, some time into it all, your reports show that 95% of your sales are generated by only 5% of your affiliates. This can only mean one thing: it
How to Motivate Affiliates and Boost Affiliate Program’s Performance Read More »
