I know, it’s unusual, but I did participate in writing a recipe book. It’s a different kind of recipe book though. The book’s name is It’s All About the Cookies: Affiliate Marketers’ Recipes for Yummy Desserts and Success. Mine may be found on page 106: This book is a part […]
Cook Up Your Online Success With New Recipe Book I Contributed To Read More »
I know, this post may seem like I’m shooting myself in the foot (as technically I compete in this with every one of them), but I’m truly proud to see these folks nominated, and being an affiliate marketing blogger I simply must put together this blog post. In case you
7 Affiliate Marketers Nominated as Small Business Influencers 2011 Read More »
Yesterday (July 24) in his Sacramento Bee column Bruce Maiman provided his viewpoint of the whole “Amazon tax” situation. Among other things in his article he made a statement of affiliate marketing which I simply cannot miss. Maiman wrote: …Another claim: The law punishes thousands of California small businesses affiliated
Bruce Maiman Misportrays Affiliate Marketing Read More »
It’s Friday again, and in the best traditions of Twitter #FollowFriday today I’d like to bring you a list of US affiliate networks which are actively using Twitter to keep both affiliates and merchants up-to-date with their latest news, developments, blog posts, and so on… I see that in 2009
US Affiliate Networks on Twitter and Facebook Read More »
I’ve just hit a milestone — 16,000 tweets: Assuming that on every one of those 16,000 tweets I spent some 10 seconds, that’s 160,000 seconds, or 2,667 minutes, or nearly 44.5 hours spent tweeting. One would think: “what a waste of time!” writing these hours into the “Losses” column. I
Sixteen Thousand Tweets Later: Five Wins and Zero Losses Read More »
Yesterday Jeremy Dean, a British psychologist, and author of popular PsyBlog (self-characterized as the “website about scientific research into how the mind works”), put up a great blog post, entitled 10 Psychological Keys to Job Satisfaction. The opening paragraph of his post states: …Clearly many are finding it hard to
How Affiliate Marketing Provides High Job Satisfaction: Case Study Read More »
Yesterday, one of the co-founders of Affiliate Summit, Missy Ward, started her blog post [CORRECTION: per this comment, that was actually a guest blog post by Shawn Collins] with these words: There is one thing that a lot of affiliate managers don’t know how to do, and that is to
Merchants, Put Yourself in Affiliate Shoes Read More »
As I audit affiliate programs and, conjointly, the websites of merchants who market through the affiliate channel, some mistakes come up more frequently than others, and today I’d like to highlight three that merchants with affiliate programs routinely commit. These are: 1. No link to affiliate program on main merchant
3 Things Many Merchants with Affiliate Programs Miss Read More »
It’s “Follow Friday” time again, and today I’d like to focus on content strategy. But definition first: Content Strategy — “an emerging field of practice encompassing every aspect of content, including its design, development, analysis, presentation, measurement, evaluation, production, management, and governance.” [source | emphasis mine] There are a number
11 Content Strategy Experts to Follow on Twitter Read More »
Affiliate recruitment — or the process of finding affiliates to join your program and promote your product/service — is arguably the most important affiliate program management element. After all, they are the driving force of any affiliate program, and while I also always say that a recruited affiliate is no
5 Effective Yet Underused Ways To Recruit Affiliates Read More »