Klout has been publishing lists of online influencers for some time already. Not surprisingly, an area that hasn’t been touched so far is affiliate marketing — a field too niche for the general public, yet one of tremendous interest to those of us who are breathing and living it every […]
Top 10 Influencers on Affiliate Marketing per Klout Read More »
Yesterday I’ve received feedback on my Affiliate Summit East 2011 (ASE11) presentation. As you may remember [say, from the post I put together immediately following that speech in New York], I entitled it Key Affiliate Program Components You’re Probably Missing, and focused on 15 integral affiliate program management elements that
Affiliate Summit East 2011 Feedback Read More »
Less than a week ago I returned back from Israel where I was speaking at an affiliate marketing conference.The name of it was Take Charge 2011 Digital Commerce Summit. Plimus (together with conference’s co-host Itay Adam of GoTraffic) has put together one impressive affiliate marketing event in Tel Aviv. There
Take Charge 2011 Plimus Conference in Israel – Recap, Pictures Read More »
Earlier this morning I tweeted something out (and received an quick reaction from an affiliate): Immediately people started emailing me for the details. So, here is the text that I was referring to (names removed; we’re trying to learn from the mistakes of others, and not point fingers): Dear Affiliates
Major Affiliate Communication Failure Read More »
While auditing an affiliate program, and going through all its major elements, we had a client ask: Can we change our cookie length? It seems too long to me… Their cookie length was set at 120 days. My answer to questions like this has been the same ever since I
Back to Affiliate Cookie Duration (Return Days) Question Read More »
Much has happened over the past week in the affiliate marketing world, but the following 5 posts of various affiliate marketing bloggers are the ones I’d like to highlight today. Why? Because these posts have covered some of the more important affiliate news of the week of 4-9 September, 2011:
Latest Affiliate Marketing Must Read News Read More »
Yesterday (on September 8, 2011) eBay Partner Network affiliates had a new feature added to their reports — one “that breaks out mobile traffic from classic (non-mobile) traffic.” Here are some screenshots that eBay has sent me to visualize the tool better: Filter Traffic by Type View Mobile Traffic eBay
ePN Mobile — New Reporting Feature for eBay Partner Network Affiliates Read More »
One of our affiliate program management clients has just had a number of chargebacks on transactions referred by one affiliate. They all came from people whose cards were used to buy the product they never wanted to purchase. It was a case of wide-spread fraud on the part of the
How to Calculate a Locking Period Read More »
A little over a month ago I blogged about 7 affiliate marketers who were nominated for Small Business Influencers 2011 awards, an initiative by Small Business Trends to highlight those “who have made a significant impact on the North American small business market.” On the day that I spoke at
5 Affiliate Marketers Honored as Small Business Influencers Read More »
Every time I buy something I try to do it through an affiliate link (my modest attempt to ensure affiliate marketing does grow to $4 billion by 2014). That is why you’ll often see me tweeting out requests for an affiliate link to this or that merchant… So, prior to
Concise Example of Solid Affiliate Program Policy Read More »