Affiliate recruitment may be split into two main types: active and passive recruitment. Simply put, active recruitment is when affiliates find out about your program through your outreach, whereas passive recruitment is when they find you by themselves. Twenty days ago we “turned off” all active recruitment for a (non-paying) client, […]
What to Expect from Passive Affiliate Recruitment Read More »
As many in the marketing industry know, affiliate marketing is one of the most cost-effective techniques for monetizing web site traffic and driving sales. New technologies such as mobile advertising and telemarketing are challenging the established methods. Telemarketing to users of mobile phone via “robocalls” or text messages is just
Affiliate Marketing, Mobile Advertising, Lead Generation and TCPA Read More »
If you are following my blog, you know that I don’t do such posts often, but now I could really use 1 second of your precious time. As you may have heard, my latest book “Quick Start Guide to Affiliate Marketing” was nominated for a recognition in the Marketing category
Vote for the Only Affiliate Book in 2014 Small Business Book Awards! Read More »
My Washington, DC – Los Angeles plane takes off just a few hours from now. Tomorrow I am starting to record a video course aimed at aspiring affiliate marketers. The training material will be comprised of more than 20 videos and the course will be offered through Lynda.com. If you
New Video Training Course for Aspiring Affiliates Coming Soon Read More »
When opening up Affiliate Management Days San Francisco 2014 I said: “It seems like it was only yesterday that I said ‘Welcome to the first-ever Affiliate Management Days conference!’ but time flies, and I’m excited to welcome you to our fifth show already!!” The fifth AM Days conference has come
Affiliate Management Days San Francisco 2014: Conference Recap Read More »
Half an hour ago Skimlinks, a technology provider used by thousands of website owners for monetization of their online properties, unveiled their new Skimlinks Editor. The new version is said to feature the “world’s first intelligent linking technology.” To dig a little deeper into what it is and how it
Skimlinks Editor & Intelligent Linking: Interview with Alicia Navarro Read More »
A recent Nielsen study, commissioned by inPowered, sought to shed light on “the role of content in the consumer decision making process.” Over a period of two months, they conducted in-person controlled lab tests where 900 respondents participated in online surveys. To measure the impact of online content on the
Which Content Influences Purchasing Decisions? Lessons for Affiliates Read More »
Earlier this week VigLink announced the launch of its quarterly “content commerce reports.” They will be based on the data from the VigLink network of publishers/affiliates, and will be published with the goal of shedding light on key monetization metrics of the content marketing landscape. Here’s just one interesting piece
State of Content Affiliate-Driven eCommerce: Q4 2013 VigLink Report Read More »
Yes, we are only about one-third into March, but there are already some notable news to report. Much is happening in the overall affiliate marketing sphere, but today I’d like to draw your attention to five news that relate specifically to affiliate managers and advertisers/merchants that reply on affiliate programs
5 Noteworthy Affiliate Management News of March 2014 Read More »
It’s that time of the year when Affiliate Summit is looking for your help in compiling the speaker roster for its upcoming show — the one set to take place in New York City on August 10-13, 2014. I have applied to speak too. If accepted, this will be my
To Hear Me Speak at 2014 Affiliate Summit in New York, Vote Here! Read More »