It isn’t every month that affiliates of Amazon Associates program receive emails as strongly worded as the one that they have sent out on the afternoon of October 26, 2015. But the situation called for it and all Amazon.com’s affiliates who have not yet taken action to declare their websites as non-targeting […]
Amazon to Affiliates: Don't Target Kids or Be Terminated Read More »
You will hear them called “adware,” “malware,” “parasiteware,” and “spyware;” you will see them come in forms of toolbars, browser plugins, BHOs, pop-ups, and pop-unders. As Harvard’s Ben Edelman would say, “the techniques vary, but the key tactic is the same” — “finding a way to get between the user and the
Affiliate Toolbars, Adware and Malware: 19 Resources to Study Read More »
Earlier this week I spoke at Pubcon conference in Las Vegas. The topic of my presentation was Affiliate Marketing 2015. Among other things highlighted in my speech, I applauded Amazon for fairly treating those affiliates who appear to influence conversions the most — by driving the prospect to, actually, place an item
Why All Amazon Affiliates Must Consider Add-To-Cart Buttons Read More »
Following up on my previous post (where I summarized my findings on the top affiliate niches based on a research we’ve conducted across six U.S. affiliate networks), today I am bringing you detailed breakdowns of the categories into which the top affiliate programs fall on each of the analyzed networks. Together with
Top Affiliate Program Categories on 6 U.S. Affiliate Networks Read More »
Among questions most frequently asked about affiliate marketing, queries about “hot niches” and “best affiliate programs” always abound. There are various ways to reflect an affiliate program’s comparative ‘bestness’. CJ by Conversant utilizes a 5-bar scale, ShareASale places their top advertisers into a Top 100 PowerRank, Affiliate Window scores merchants according to their AWin Index. In some instances we enjoy
Analysis of 550 Best Affiliate Programs Reveals Top 20 Niches Read More »
Data feed — a file (.CSV, .XML, .XLS or any other type) that lists a merchant’s product information which merchants provide to affiliates enabling them to feature the merchant’s products right on affiliate-built websites [more here]. Cleanup — the act or process of cleaning up [source]. Unclean data feeds have been an ongoing problem. Once
FMTC Rolls Out a Much-Needed Data Feed Cleanup Tool Read More »
On September 14, 2015 an interesting report got published in the UK. Based on a survey conducted collaboratively by Smart Insights, eCommerce Expo and Technology for Marketing & Advertising it polled more than 1,000 marketing professionals asking them “about their current digital skills, how they wanted to develop and what trends they saw
Affiliate Marketing is the Most Desired Digital Skill of 2015 Read More »
Ladies and Gentlemen, I am excited to announce that — after several successful affiliate marketing workshops on the West Coast as well as internationally — I am, finally, bringing these affiliate marketing training seminars to the East Coast too. Fifty-one days from today I am going to teach my first Advertiser’s Crash Course
Affiliate Marketing Training Coming to Washington, DC Read More »
Years ago, the world’s largest affiliate marketing forum, ABestWeb, introduced an “Inner Circle” — a private forum within the forum, with one prerequisite for access: reaching a threshold of “500 of more posts.” This was a brilliant idea based on granting behind-closed-doors conversation access to those forum members who had proven their seriousness about
Does Affiliate Marketing Have a Problem of Inner Circles? Read More »
Today I received a message from an affiliate marketer who is interested in joining one of the affiliate programs that my company manages. Among other (good) questions he asked: What exactly are you looking for in an affiliate? It isn’t every day that you receive a question like this. In fact,
Four Characteristics of a Valuable Affiliate Read More »