Throughout my own affiliate program management practice, and examining other affiliate managers’ styles and techniques, I have noticed that all successful AMs and OPMs* exhibit the three characteristics that I believe to be the key components of success (not only in affiliate program management, but in any management/leadership). If you […]
Three R's of Affiliate Program Management Success Read More »
Today Seth Godin has posted a few interesting predictions that point to the fact that “the old world is about to end” and major changes are on the way. He predicts that: a) There will be no significant newspapers printed on newsprint in the US by 2012 b) 90% of
Old World Coming to An End. Time to Refocus. Read More »
Earlier this week The Washington Times wrote about the famous shad fishing madness that comes to Fredericksburg, VA every April. The Rappahannock River — which is among Virginia’s best fishing waters for spawning shad — is less than half an hour drive from my home, and yesterday evening I decided
Spawning Fish & Lesson We Can Learn Read More »
Almost a month has passed since I have made my Blog — Best Friend of An Affiliate post, and today I would like to return to the topic of running blogs once again. Over the past months I have been noticing a significant growth in traffic of the two blogs
Secrets of Becoming a Top Blogger Read More »
Call them creative, brilliant, genius, outstanding, or anything else… They are truly worth admiring. Many of you know that I collect these, and today I’ve decided to publish the top 5 advertising ideas that I’ve collected to date. Here they are: #1 – WMF Knives #2 – Coca Cola #3
Genius Advertising Ideas Read More »
<!…they do it beautifully! No, my today’s blog post isn’t going to be related to affiliate marketing or management/leadership. Those of you who know me personally, know how much I love my little five-year-old Princess, and how proud I am of her. But today this little beauty has made me
When People Love What They Do… Read More »
As I was watching a video by Gerhard Gschwandtner of SellingPower.com, where he was talking with Seth Godin about mediocrity and the mindsets that winners have, I was once again reminded of what makes “super affiliates” stand out. So many affiliates want to become super and win big, yet so
Mediocre Affiliate Marketing & The Secret To Winning Big Read More »
Double dipping — used in the classic context of a merchant running an affiliate program on two (or more) affiliate networks — is an instance when an affiliate receives their commission twice (or, figuratively speaking, dips his/her cracker into the commission sauce twice): on each of the two (or more)
Double Dipping in Affiliate Marketing Read More »
A few days ago, when writing about Moldova, I called it “the country of my birth” but, in reality, this was only partially so. It was certainly the “land” of my birth, but definitely not “the country”. I was born in 1977, and back then the country was, of course,
Gagarin And The Qualities of Astronauts Read More »
A couple of days ago Rodney @Rumford, author of “Twitter As A Business Tool – Building Your Business 140 Characters At A Time”, has published an excellent piece on the marketing mistakes to avoid on Twitter. I blogged about microblogging as a marketing, affiliate program management, and personal brand management
Common Marketing Mistakes While Microblogging & Twittering Read More »