How-To Guide to Affiliate Marketing Payment Terms, Methods, and Types

Affiliate marketing payment methods constitute one of most important aspects you need to sort out before launching your affiliate program. They determine not only your financial obligations to your affiliates but also how potential affiliates will see your program. These terms are among the main criteria publishers will consider when

How-To Guide to Affiliate Marketing Payment Terms, Methods, and Types Read More »

7 Marketing Strategies for the Ultimate Ecommerce Launch

Note: This is a guest blog post by Adam Enfroy (and excellent one, we must admit). The views and opinions expressed herein are those of the author. The ecommerce industry is growing rapidly at a rate of 23% year-over-year. Yet, many ecommerce stores still lack the proper marketing strategy to build awareness and

7 Marketing Strategies for the Ultimate Ecommerce Launch Read More »

Complete Guide to Affiliate Marketing Program Management

Although over 81% of merchants use affiliate marketing to attract and engage customers and generate sales, only a few of them realize the importance of proactive affiliate management and communication. Many merchants end up running their program on autopilot once they’ve set it up. Some merchants mistakenly believe that affiliate

Complete Guide to Affiliate Marketing Program Management Read More »

Affiliate Marketing Explained: Definition, Key Players, and Concepts

What is affiliate marketing? How do you define it, and how does it work? I’ve answered these questions (in details) in this video: Beyond it, however, you may read it all in textual form below. Definition Affiliate marketing is a way for a business to partner with independent marketers who

Affiliate Marketing Explained: Definition, Key Players, and Concepts Read More »

The Complete Guide to Affiliate Marketing Tracking Software

One of the most important steps in setting up (and running an affiliate marketing program) is choosing the affiliate tracking software solution. Broadly speaking, you have two options: 1. Set up your program on an affiliate network 2. Run it in-house, with the help of affiliate marketing program software Each option has its

The Complete Guide to Affiliate Marketing Tracking Software Read More »

5 Ideas to Rescue Your Flatlined Affiliate Marketing Program

We talk a lot about launching affiliate programs and building them up from nothing, but what about the struggles of the average affiliate manager who has an established program that seems to have plateaued and gone stagnant? It’s easy for an affiliate manager to get caught up in the day-to-day

5 Ideas to Rescue Your Flatlined Affiliate Marketing Program Read More »