Thoughts for Affiliates

Articles and blog posts that may be of help to affiliates

Importance of Online Coupons for Shoppers, Retailers, Affiliates

A few days ago, having registered that in April 2010 “35 million consumers visited coupon sites” (a number that was up 5% from the year before), Compete reminded us of the findings of their “Online Shopper Intelligence” study originally released in February 2010. In the ranking of sources / tools […]

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3 Questions You've Never Thought of Asking an Affiliate Manager

A recent blog post by Logan Thompson made me think in the direction of “questions to ask your affiliate manager”, but in a slightly different way. Here are the 3 questions you may have not thought of asking your affiliate program manager: What’s your favorite drink? — Whether it is

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Zappos Beta Testing Public API

In case you haven’t heard, the Zappos’ PATRON (Public API for Translating Request to Object Notation), originally announced two months ago, is already in early beta phase, and developers can start playing with it. Shopping APIs are great for affiliate marketers that are technologically capable of putting them to use,

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Microsoft Ceases Bing Cashback – Good News for Affiliates

Microsoft, the company which has quite possibly lost more money online than any other company (see the below chart published by the Business Insider in April of this year), has announced that they are closing Bing Cashback. Microsoft’s online services division lost over $710 Million dollars in the first quarter

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ShareASale to Waive International Direct Deposit Fees

Direct deposit is by far the most preferred payment method among affiliates. Almost two-thirds of affiliates choose it over all other possible payment methods [more here], and out of the remaining one-third the majority has to look into other options, because they are located outside of the U.S. or Canada.

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Top 20 Affiliate Plugins for WordPress

Having looked at the blogging platform options for affiliates, it is only logical to continue the topic by looking at the top affiliate plugins and WordPress-friendly tools. Below you will find my list of plugins and tools that affiliates use, and rate highly. The order is merely topical (network-offered plugins,

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Best Blog Platform for Affiliate Blogging

Whether you’re starting a blog as a support platform for your affiliate program (i.e. as a merchant), or as a marketing vehicle (i.e. as an affiliate), the question of the best platform to choose inevitably springs up. The supply is bountiful — WordPress, TypePad, Blogger, Movable Type, etc — but

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Do Affiliates Prefer Network-Based or In-House Affiliate Programs?

Back in March I wrote my Run Affiliate Program In-House or on Affiliate Network? post where I answered the “network vs in-house software” question from the merchant perspective. Yesterday (May 11) I’ve had a pleasure of interviewing one of the original developers of a famous affiliate program software, which led

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