Thoughts for Affiliates

Articles and blog posts that may be of help to affiliates

Affiliate Earns $1,000 Commission on 1 Sale

Sounds too good to be true, doesn’t it? It shouldn’t, because we’re talking Compete.com’s affiliate program here. Compete is paying 20% commission on all affiliate-referred sales, and their products aren’t exactly inexpensive. But here’s what happens when an affiliate refers a customer that prepays 1 year in advance: I must […]

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Google Suggest & FatWallet Achievement

If you’re in affiliate marketing, you’re more than likely already aware of the fact that Tim Storm, the founding CEO of FatWallet has been named finalist for Entrepreneur of 2010 awards by Entrepreneur Magazine. That’s a huge achievement for an affiliate marketer, and congratulations are certainly in order. There is

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FTC Publishes Answers to FAQs on Endorsement Guides

Earlier this week I have found out that the Federal Trade Commission has recently created a section within their website, devoting it fully to frequently asked questions on the revised Endorsement Guides (about which I blogged extensively as soon as they got announced). This is a great addition to the

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RSS Feeds – Different Level of Customer Engagement & Ownership

If you’re a frequent reader of my blog, you know that I’m constantly on the lookout for new and unique technologies in affiliate marketing. It hit me the other day that there is an unparalleled technology used by AvantLink that I haven’t really heard much about even though it has

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How Not to Interpret EPC …Especially When Doing PPC

Regardless of what you may hear about affiliate marketing being an untapped goldmine waiting for you to become the Internet’s next millionaire, you gotta be careful. Campaigns where as an affiliate you are remunerated for performance only require (i) a careful and educated approach, and (ii) taking it easy. Otherwise,

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Conversion Optimization: Are You Split Testing Headlines?

Regardless of whether you’re marketing products, services, or anything else, your landing pages contain several common elements. The first one that every visitor (and search engine!) sees is the headline. A few weeks ago I came across an interesting post that described how the author’s split testing of headlines doubled

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Content is King of Twitter (Beating Coupons)

Marketers (affiliates included) are actively using Social Media (especially Twitter), and, of course, one of the most popular “marketing methods” is the distribution of coupons and special offers through SM channels. Guess what? It doesn’t work as well as you may be thinking! In fact, there’s something that beats coupons

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50% of Top Comparison Shopping Engines Are Affiliates

According to comScore’s data, quoted at SearchEngineLand.com a few hours ago, an affiliate website (TheFind) has beaten Yahoo! Shopping “in terms of average daily users”, and 2 out of the top 4 comparison shopping engines (TheFind and Shopzilla) are active affiliates. Here’s that data (highlighting mine): More in the above-quoted

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