Impact Radius has just announced its version of the Top Performance Marketing Influencers list, ranking 25 affiliate marketing folks “with the most influential blog and Twitter presence”. Here’s how the official press release describes the list: Designed to help advertisers, agencies and media companies seeking expert guidance in improving their […]
Top Affiliate Marketing Influencers Named by Impact Radius Read More »
Inspired by David Meerman Scott‘s older (but, nonetheless, genius) post on social media marketing, today I would like to take a stab at explaining affiliate marketing in just 88 words: You can strive for visibility in search engines (Search Engine Marketing) You can earn attention by creating engaging social content
Affiliate Marketing Explained in 88 Words Read More »
Yesterday we’ve lost an American genius, an inspiration to so many of us (especially in the computer- and business-related worlds)… the great Steve Jobs. And today — while there’s no lack of blog posts [hundreds of millions have already been posted!] and articles on who he was and what impact
Lesson of Happy Life from Steve Jobs Read More »
Regardless of whether you are looking at an affiliate network as a merchant (aka advertisers) or an affiliate (aka publisher), I believe there are certain bases that are critical for each affiliate network to cover. And when these foundational bases are not being paid the attention they deserve, they turn
Five Dangerous Affiliate Network Problems Read More »
Yesterday, one of the luminaries of digital marketing, Avinash Kaushik tweeted: In his Google+ post Avinash shared that his blogging strategy has been to follow these 4 principles: 1. Staying focused 2. Publishing only original stuff 3. Sticking to publishing only what’s “incredible, relevant, of value” to your audience 4.
Amazing Blogging, or How To Succeed By Helping Others Read More »
Earlier this year, after speaking at the Russian Internet Forum at St. Petersburg, I put together a blog post entitled Russia Open to Performance Marketing, But Lacks Basics. In it I wrote that one of the basics that is lacking is payment-related, namely the fact that “some 90% of Russia’s
Russia, Ecommerce and Online Payments by Plastic Read More »
It’s Friday again, and returning to my old tradition of compiling and blogging #FollowFriday type lists, I’d like to bring you one today too. Following the earlier-described idea of focused digestion of information, today I’d like to draw your attention to 10 luminaries who, in my opinion, must be followed
10 Internet Marketing Luminaries to Follow Read More »
An affiliate network that’s currently negotiating with investors has approached me asking if there’s a place where they can review mergers and especially acquisitions that have happened in the affiliate marketing world over the past few years. Having found no such compilation anywhere, I have decided to put one together
10 Notable Affiliate Marketing Acquisitions of Last 5 Years Read More »
Yesterday (July 24) in his Sacramento Bee column Bruce Maiman provided his viewpoint of the whole “Amazon tax” situation. Among other things in his article he made a statement of affiliate marketing which I simply cannot miss. Maiman wrote: …Another claim: The law punishes thousands of California small businesses affiliated
Bruce Maiman Misportrays Affiliate Marketing Read More »
It’s Friday again, and in the best traditions of Twitter #FollowFriday today I’d like to bring you a list of US affiliate networks which are actively using Twitter to keep both affiliates and merchants up-to-date with their latest news, developments, blog posts, and so on… I see that in 2009
US Affiliate Networks on Twitter and Facebook Read More »