Conference keynote speakers are always great to talk to. So, I decided to reach out to one of the Affiliate Summit East 2011 ones, Marc Ostrofsky (MO below), and interview him, asking questions that my blog readers may have wanted to ask… Today I’d like to bring you this interview: […]
Interview with Marc Ostrofsky, Author of Get Rich Click Read More »
Less than an hour ago HasOffers has announced the launch of Adtribution, its new development called to fix what’s “broken” in present-day “online advertising” [source]. Intrigued I reached out to Peter Hamilton, Partner and CMO at HasOffers, and asked him a few questions about their new development… Here is an
HasOffers Adtribution Launch. Exclusive Interview with Peter Hamilton Read More »
It’s been over a year since I have given my last two interviews. Both happened in early spring 2010: one was given to the Search Engine Journal, while the other one to the Revenue Performance magazine. After that I dove into the work on my newest book, and only now
Prussakov Interviewed by ShareResults and GetElastic Read More »
Earlier this morning a new RingRevenue press release has hit the wire. It covers how financial services marketers are benefiting from call performance marketing, and also introduces a white paper case study on financial services. The white paper is an interesting read, discussing the challenges facing financial services marketers today
Pay Per Call Marketing: Adoption by Financial Services Industry Read More »
Yesterday RingRevenue has circulated a press release, which quoted with some truly impressive statistics: …record mobile campaign growth, with third quarter call volume up more than 500 percent compared with the first quarter of this year. With conversion rates as high as 47 percent and top mobile publishers generating more
Marriage of Mobile Affiliate Marketing and Pay Per Call Read More »
Not too long ago I have found out about 2Performant, developers of “a CPA ad server” which is essentially another platform for in-house affiliate programs and affiliate networks. One of their newest products (not even launched yet), Graffly, is an interesting idea. So, I got together with Radu Spineanu of
Graffly — Groupon-Type Solution for Affiliate Marketing Read More »
Not too long ago I’ve learned of a Los Angeles-based company called uCubd, and got really interested in it because of two things: (i) cool technology, and (ii) the fact that their technology is already integrated with at least one affiliate program, the Amazon’s one. So, I sat down with
uCubd Mashups – New Way to Engage and Monetize Read More »
A couple of days ago (September 21, 2010) LinkShare affiliate network has announced its completely new advertiser dashboard. To find out a merchant opinion on it, and get a little in-depth here, we chatted with one of LinkShare’s top advertisers — that also made the 2009 Internet Retailer’s 2009 Hot
Gaiam Gives In-Depth Look at LinkShare New Advertiser Dashboard Read More »
If you’ve attended the most recent Affiliate Summit East in New York (August 15-17, 2010) or Search Engine Strategies in San Francisco (August 16-20, 2010), you have probably already seen the newest August 2010 (issue 5) edition of the Revenue Performance magazine. This issue has published my recent interview with
Interview with Jason Spievak, CEO of RingRevenue Read More »
If you are subscribed to Revenue Performance, you have probably already seen it. The magazine that has historically been the oldest in the affiliate marketing industry has published an interview with me in its newest Summer 2010 issue, and I think it turned out pretty cool. Here’s my favorite part:
My Life, Passions, Beliefs and Thoughts on Affiliate Marketing Read More »