I have just found out that the Federal Trade Commission has published video responses to the following 6 questions: What’s new about the Endorsement Guides? Why did the FTC update the Endorsement Guides? What do the Endorsement Guides mean for bloggers? How do bloggers follow the Endorsement Guides? Is the […]
FTC's Video Response to Questions on Endorsement Guides Read More »
Earlier today Janet Meiners Thaeler (aka NewspaperGirl) tweeted: CMP.ly is said to have been born “in response to a continued push for transparency and honesty in blogging and within social media and digital communications”. This solution seeks to address the problem of “no established structure or format for disclosures to
CMP.ly Introduces a Disclosure Policy Solution Read More »
So you have decided to start an affiliate program. One of the very first question that you will have to deal with is what to set the program’s commission rate at. There are various opinions on how to calculate it. My short advice is this: a) Calculate the maximum that
How To Calculate Affiliate Commission Rate Read More »
Happy Halloween!! It seems appropriate to dedicate my today’s post to the most appropriate costumes for Internet marketers (search engine optimizers, emailers, Social Media and affiliate marketers, those of us involved in analytics and usability, and everything in between). I have compiled a list of 11 costumes that I have
11 Cool Costume Ideas for Internet Marketers & Geeks Read More »
An red flag has been raised by Melanie Seery of Affiliate Advocacy this morning. Her alert brings some worrying news about a new state considering going in the direction of the Internet tax. This time it is the State of Florida, and now the main reason behind the initiative is
Florida Considers Internet Sales Tax Read More »
For the fourth time in a row Affiliate Summit is planning on awarding its already traditional annual Pinnacle Awards. They will be presented at Affiliate Summit West 2010 in Las Vegas, NV on January 19, 2010. Starting from today (through November 30, 2009), you can submit your nominations for the
Affiliate Summit Accepts Nominations for Pinnacle Awards Read More »
In an effort to bring an “online Twitter mini-mall” to consumers LinkShare has announced a #tweetshop tool which allows affiliates to tweet recommendations of merchants’ products for their followers to see. Recommendations can be put together within one interface, and here’s a LinkShare’s video on how this works: Very cool
LinkShare Launches Twitter Tool for Affiliates to Use Read More »
Today is the 300th day of 2009. My New Year’s resolution for this year was to produce quality blog content on a daily basis. Therefore, today marks the 300th day of my non-stop blogging (at least one post a day). To celebrate it I have decided to put together a
300th Day Contest: Affiliate Marketing Through Kids' Eyes Read More »
In a recent interview to CNBC Microsoft’s CEO, Steve Ballmer, has made a very good point. When asked about the competition (whether too much being made of Microsoft competing with Google on the search front, or with Apple on other fronts), he said that it’s important to understand what creates
Creating Value — Real, Lasting & Widely Demanded Read More »
I have been recommending affiliates to use keyword-rich domain names more aggressively, and I myself have been experimenting with different types of domains and how well they do with search engines. Today I would like to share with you my experience with hyphenated domain names. Some are saying that hyphens
To Hyphenate or Not to Hyphenate a Domain Name? Read More »