General Discussion

Holiday Niches or How to Make Annual Salary in One Month

When we talk about “niche” affiliates, we normally refer to marketers that focus on a product vertical. A number of affiliates have gone beyond verticals only, and realized that there’s also an array of amazing opportunities from holiday shopping to shipping. Today I’d like to briefly look at the demand […]

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ShareASale Announces 2009 Performance Awards Winners

ShareASale‘s annual Performance Awards were instituted in 2008, but time flies fast, and 2009 is already coming to an end. So, yesterday ShareASale has announced the winners for Year 2009. The Performance Awards are given in six categories, and eight winners have been selected this time: one per each of

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Poor Affiliate Communication: AJ Madison Case

Let me start by saying this: I admire AJ Madison’s customer support, aggressive pricing, and marketing methods. What follows in this post stems from an unfortunate affiliate experience that serves as a vivid illustration of the affiliate communication channel breakdown. While it may in no way be characteristic of the

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Bright Future for Coupon Affiliates

MediaPost has published some information that coupon affiliates should find of extreme interest. Referencing a recent report by Borrell Associates, MediaPost wrote: …Borrell Associates estimates that the $8.3 billion value of online coupons redemptions in 2009 (including via the Internet, email and mobile) will jump more than 50% to $12.7

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Social Affiliate Marketing or Social Cause Marketing?

Search Engine Strategies Chicago 2009 keynote speaker, Dan Siroker, a lead analyst for the 2008 Obama presidential campaign, has announced a product the essence of which is based on the lessons learned from the use of Social Media for that presidential campaign. Siroker explains: The product is called Spreadly… and

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