I’ve had a privilege to speak at PubCon South 2011 which, as is already customary for the Spring PubCons, took place in Austin, TX on March 8-9, 2011. Beautiful weather, great crowd of people, quality sessions, and great discussions. Even though I flew over just for the first of the […]
Affiliate Marketing at PubCon South 2011… in Pictures Read More »
Yesterday morning Toys R Us announced their “Be R Fan Sweepstakes” Facebook campaign. Essentially, they’re looking to increase their Facebook fan-base (now more frequently known as “Likes”) from about 1.25 million to 1.5 million. The company’s email read: Like Toys”R”Us on Facebook Enter now on Facebook for a chance to
Toys R Us and Value of Facebook Fans (Likes) Read More »
Two interesting things have happened over the past few days — not in any way interconnected, but both related to the topic of monetizing consumer interest in certain types of services. Google Bought an Affiliate Website Acquisitions of affiliate websites by larger corporations don’t occur every month (the last large
Google Buys Affiliate Site; Skype Opens for Advertising Read More »
As I was packing for PubCon South 2011 at Austin (8-9 March) — where I will be speaking on the affiliate management components the majority of merchants miss — I told my wife that I should order more business cards soon, as I’m running low on them. My daughter (important:
Branding Done Right: ShareASale Case Read More »
Comment spam, a common form of spamdexing, has been a longstanding problem for blogs of all kinds. In search of “quick and easy backlinks” some people engage in it themselves, others hire “blog commenters” for as little as a couple hundred of bucks month (many which actually call themselves “SEO
Blog Comment Spam: What It Is and 5 Funny Examples Read More »
We all know the saying “the early bird gets the worm”. Well… when it comes to searching for a good domain name, things are not that straightforwardly predictable. A few days ago I thought of an idea for an affiliate site. Naturally, the first thing I did after conceiving the
Found a Good Domain Name? Snatch It Fast! Read More »
While I strongly disagree that the highest affiliate program “payout” is the best criteria for choosing an affiliate program (because the actual payout you’ll get will always be determined by a combination of the affiliate program’s commissions, conversion rate, and reversal rate), today I’d like to address a question that
How To Find Out Affiliate Program's Highest Pay (Commissions) Read More »
In the course of this week I have come across a number of interesting quotes that have triggered further thoughts and conclusions in my mind and heart. Today I’d like to share them with you as well. All of them are in one way or another related to what I
5 Inspirational Quotes That Moved Me This Week Read More »
If you know anything about me, you know that I have two hobbies: fishing (one I actively participate in) and football/soccer (one I love to watch). Yesterday my hometeam, FC Zenit (St Petersburg, Russia) got through into the 1/8th of Europa League beating Young Boys (Bern, Switzerland) 1:3 in snowy
20 Football (Soccer) Stars to Check Out on Twitter Read More »
It so happened that over the past few weeks I’ve been doing a lot of online shopping, and while altogether sad/uncomfortable it was interesting to register some of the mistakes online merchants (aka e-tailers) make. As I was watching them commit their mistakes, I couldn’t help but also make parallels
3 E-tailer Mistakes and Affiliate Program Management Parallels Read More »