At the end of last week Rae Hoffman-Dolan (aka “Sugarrae”) has published an excellent infographic explaining what affiliate marketing is, and how exactly it works. Before Rae’s “step by step visual” the one that I’ve seen used more frequently than anything else was this one and variations of it (example […]
What is Affiliate Marketing: New Infographic & Additional Contexts Read More »
Enhancing conversion with consumer reviews isn’t a new idea. It always works, even to the point of negative reviews having a positive effect on sales. Empowering affiliates to quickly put reviews (thematically-sorted across different merchants) to good use, and doing this in a manner than helps merchants monitor affiliate compliance
SearchReviews Launches Innovative Affiliate Tool for Consumer Reviews Read More »
When I type in nearly any affiliate network‘s name, among the top suggestions I see [affiliate network]+”scam” search phrases: This isn’t surprising. Why? Here’s a true story: two days ago I had a merchant approach me. The beginning of our dialogue could be condensed as follows: Merchant: We are looking
Don't Blame Affiliate Network for Not Growing Your Program Read More »
Definitions first: pod·cast /ˈpädˌkast/ Noun: A program (as of music or talk) made available in digital format for automatic download over the Internet [source] There is an array of affiliate marketing-related podcasts all around the place, and to help you navigate the ocean, I’ve decided to put together a list
10+ Affiliate Marketing Podcasts to Follow in 2011 Read More »
When a friend or family member asks you: “So, what exactly is it that you do for living?” what do you reply? How do you explain affiliate marketing to someone who has never heard of it? I love how Eric Nagel puts it in the header of his blog: defining
How Do You Explain Affiliate Marketing If Someone Never Heard of It? Read More »
I’ve had some fun reviewing Nielsen BookScan data (for my newest book, Affiliate Program Management: An Hour a Day) through an Author Central set of tools that Amazon offers me. BookScan — which reports on 75% of all retail print book sales in the US — collects point of sale
How America's Top Tech & Business Cities Are Buying My Book Read More »
Using Google Suggest (aka autocomplete) to spot some of the most popular affiliate marketing-related questions, we see 5 questions score particularly high. I’ve answered them all in my previous blog posts and articles, and today I’ve decided to put them together into an easy-to-use compilation. 1. What is affiliate marketing?
5 Popular Affiliate Marketing Questions Answered Read More »
Many of you have already heard of my newest book, Affiliate Program Management: An Hour a Day, a step-by-step manual on setting up, launching, and managing affiliate programs. It has already hit bestseller lists, received a number of interesting reviews, and I am excited to see all of this… However,
$1,600 [edit: $1,700] Affiliate Book Photo Contest Read More »
If you’ve got great content, and 5 minutes of time to convert it from whatever format into DOC, PRC, or PDF (and a few other formats are supported too), you must consider self-publishing an Amazon Kindle book of your own. Why Kindle? Because (1) it’s free publishing, (2) Kindle books
How to Self-Publish an Amazon Kindle Book Read More »
It is always fascinating to analyze who influences your thoughts (and, ultimately, actions!), and via what means. One of the channels through which mine are influenced is Twitter. Klout is telling me that when it comes to Twitter I’m most influenced by @sunshinetricia @esnagel @smallbiztrends @thegrok and @rehan. Awesome list!
This Week's 10 Most Retweeted Folks on My List Read More »