When online businesses (in further text: merchants) just discover affiliate marketing, and get really excited about the way everything works, and the opportunities that open up, it is very common to witness some of them express interest in acting in the capacity of affiliates in addition to running their own […]
Affiliate Links on Merchant Websites Read More »
There is no affiliate program without affiliates. They are your main salesforce, and the more quality affiliates you partner with, the more successful affiliate program you will be able to build. The problem for merchants who work on a tight budget is that many affiliate recruitment tools require additional investment
5 Free Tools to Help You Find Affiliates Read More »
Yesterday I read an article on Adotas.com where the author wrote: Affiliate marketing programs can be set up in two ways: create an individual program or work with an affiliate network… Running an individual affiliate program requires the company to keep in direct contact with the affiliates, maintaining complete control
Affiliate Networks Will Not Manage Your Program Read More »
It is always a pleasure to see affiliate networks adding new tools and functions for merchants to use. A month ago I blogged about a new technology by buy.at to help prevent the stealing of exclusive affiliate coupons [more here]. Today I’d like to draw merchants’ and affiliate networks’ attention
AvantLink Tool to Monitor Affiliate Paid Search Bidding Read More »
I have just finished a quick Twitter analysis of 100 tweets with the word “affiliate” in them, and discovered that the two most popular topics “affiliate”-related people tweet about are: (i) tools, eBooks and technology that can make you a fortune overnight, and (ii) the “best affiliate program(s) on earth”.
93 Percent of "Affiliate" Tweets Are Junk Read More »
More and more affiliate networks, and CPA networks, are actively utilizing Twitter — both to provide affiliate and merchant support, and to announce new programs, contests/promos and enhancements. I thought you may appreciate a list of these with their corresponding Twitter accounts. Here’s what I’ve been able to put together
Affiliate and CPA Networks Which Use Twitter Read More »
As I was pondering on the recent leave of Dick Advocaat from FC Zenit [source 1 | source 2], the football (American English: soccer) team that I root for, I couldn’t help but look at it through my own prism — that of a manager. To me the football team’s
Dick Advocaat, FC Zenit and High Expectations Threshold Read More »
Two affiliates on different sides of the globe (U.S. and Australia) blogged about the same topic during the same week of August 2009. They talked about the things that make the life of an affiliate unnecessarily difficult, and they obviously wanted affiliate program managers to hear them. I am referring
Things Affiliates Dislike Read More »
Someone was searching my blog for a phrase “networking with affiliate managers”, and I’ve decided to devote my today’s post to this. There is, in fact, a place where you can discuss affiliate program management questions with colleagues, meeting other affiliate program managers online. It is the Affiliate Program Management
Networking with Affiliate Managers Read More »
As I was searching the web to see if a particular merchant offers coupons, I came across numerous affiliate sites which by optimizing their webpages accordingly make it look as if that merchant may have coupons when, in reality, they do not. It got me thinking in two directions: (1)
Pseudo-Couponing: Deceptive & Zero-Value-Added Technique Read More »