Have you ever wondered how popular affiliate marketing is among bloggers. It turns out to be quite popular among those that do monetize their blogging efforts. According to Technorati’s State of the Blogosphere 2009 report, in popularity it beats paid postings, rich media ads, and is third only to display […]
Affiliate Links — Third Most Popular Blog Monetization Method Read More »
As it was earlier announced in this press release, and then reemphasized both by Shawn Collins and Scott Jangro, a new kind of an affiliate marketing platform was born yesterday morning, and given the name Impact Radius. I have interviewed two of the co-founders of Impact Radius, Todd Crawford (TC)
Todd Crawford and Lisa Riolo Interview on Impact Radius Read More »
We hear it being repeated time again: affiliate marketing is a relationship industry. But how do affiliate program managers build the relationships? One way is by attending events like the upcoming Affiliate Summit, or other affiliate gatherings where you can meet affiliates face to face; another one — by participating
Birthdays and Manager-Affiliate Relationship Read More »
There is a book co-authored by Dave Chaffey, Richard Mayer, Kevin Johnston and Fiona Ellis-Chadwick, and entitled Internet Marketing: Strategy, Implementation and Practice. In the chapter on Traffic Building the authors spend some time talking about affiliate marketing. One thing that jumps right at me is the following statement: To
Affiliate Networks are Not Affiliate Managers Read More »
Gary Kibel of Davis & Gilbert LLP has tweeted: I’ve just finished reading the Puget Sound Business Journal (Seattle) article he has linked to. While the article seems to view the affiliate tax as primarily Amazon’s trouble, it provides a good recap of what has happened on the affiliate tax
2010 State Budget Shortfalls and Affiliate Tax Read More »
Today I am starting a series of posts (I am not planning to publish them in a consecutive manner, but new ones will be added as I come across the issues to address), and a whole new category – Affiliate Marketing Fallacies. In this rubric I will be covering the
Misconception: Only High Commissions Attract Affiliates Read More »
Fred Wilson has tweeted: I’ve just finished reading his “Affiliate Marketing Undervalues The Link” post. In essense, he argues that the 535 clickthroughs he sent to Amazon were worth much more than the money he received in commission (a total of $25.20, or less than $0.05 per click). Linking to
Value of Click and Quest for Perfect Attribution Model Read More »
Two weeks ago I wrote how holiday-related niches can make an affiliate an annual salary within just one month (however, cheesy this may sound, it’s true). A few days later I blogged about the staggering statistics that out of the 62% of consumers that shop after the holidays 10% don’t
Post-Holiday Shopping Trend Read More »
Affiliate recruitment is a form of direct marketing Yesterday I have received the following piece of correspondence from the American Home Shield, a home warranty company I’ve used for a year, and parted ways with about a year ago: I’m not gonna go into the reasons why I do not
American Home Shield, Direct Marketing & Affiliate Recruitment Read More »
As the year 2009 is coming to an end, many are looking back to highlight the most popular trends and developments in their industries, and in a similar fashion I have decided to devote my today’s blog post to highlighting the top (most popular by the number of participants) affiliate
Top 7 Affiliate Marketing Polls of 2009 Read More »