Affiliate Program Management

Affiliate Summit West: Advanced Affiliate Management Presentation

Earlier today I’ve held my Advanced Affiliate Program Management & Analysis session at Affiliate Summit West in Las Vegas, NV. I do realize that with the four sessions running consequently some people, who may have liked to attend, couldn’t be in more than one place at the same time. Also, […]

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Affiliate Summit West 2012: Presentation Sneak Peek and Free Books

In five days I’m flying off to Las Vegas for my already-customary speaking gig at Affiliate Summit West. I am very much looking forward to this, and, as always, honored to have a new opportunity to present at this vibrant conference. This one is going to be the largest Affiliate

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Affiliate Management Days: 4 Keynotes, 20 Sessions, 25 Speakers

In the course of the past three weeks we were flooded with speaking proposals for Affiliate Management Days, the new professional forum for affiliate program managers, and everyone involved in affiliate marketing on the advertiser’s side. It wasn’t an easy task, but we’ve selected the speakers for the San Francisco

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Learn from Russia – Avoid Affiliate Brain Drain!

Earlier this month, I brought you a part of my Fall 2011 presentation in Israel where I talked about employing leadership principles for solid affiliate program management. Today I’d like us to turn to something else that I talked about in that speech — namely, the inevitable consequence of affiliate

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Top 20 Affiliate Marketing Posts of 2011

It’s that time of the year when we’re analyzing, summarizing, drawing conclusions, and hopefully learning from the successes and failures of the year that’s coming to an end. In a similar tune, today I’d like to highlight the most popular (based on the engagement earned) of 232 blog posts of

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5 Sessions Affiliate Managers Must Attend at Affiliate Summit West 2012

Affiliate Summit West 2012 is only some two weeks away, and today I’d like to draw your attention to the five breakout sessions that appear to be of immediate relevance to all affiliate program managers out there. These are also the sessions that I plan on attending. Here they are

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5 Great Link Building Tools to Find and Recruit Affiliates

Definition first: Affiliate recruitment — the process of finding new affiliates, and convincing them into joining your affiliate marketing program. So how do you do this? There are numerous ways, and I’ve discussed some of them nearly 3 years ago in my Tools & Techniques post here. Also, Mark Welch

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Leadership Principles for Solid Affiliate Program Management

On numerous occasions I have talked and blogged about the necessity of affiliate leadership versus affiliate management, and particularly, the importance of adapting principles of transformational leadership. I’ve also tackled this subject in my recent keynote speech in Tel Aviv, Israel, and today I’d like to show you the part

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Affiliate Management Conference Launched. Save the Date!

Ladies and Gentlemen, With great pride, and slight tremble with excitement more than anything else! in my voice, I bring you………… a brand-new conference — a different conference, a professional forum geared specifically towards affiliate program managers and marketing executives responsible for their businesses’ affiliate marketing programs. It is going

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