A recent BrandVerity’s Tweet sparked an intersting discussion. In case you’ve missed it, here it is: Since some may require definition of several key terms used above, here’s all you need to know here: Affiliate nexus tax — state-specific sales tax imposed on sales by in-state affiliate marketers to in-state […]
Affiliates in Nexus Tax States, Reverse Geo-Target In-State Traffic Read More »
I know it sounds simple, but how many of you, especially among beginning affiliate managers, are using this extremely effective method of finding new affiliates? Looking for similar websites is especially important when you are searching for good content affiliates — yes, those with “unique content” which “suggests editorial credibility
Found a Good Affiliate? Look for Similar Websites (with Free Tool) Read More »
I have just received the following questions via email: I am looking into the possibility of becoming an affiliate manager. Where would you suggest I go to get more information? How does one become an affiliate manager? Since many of my current (and future) blog readers may find the answer
How to Become an Affiliate Manager: Books, Courses, Training Read More »
We’ve all seen those ridiculous warning labels. We order a hot cup of coffee, and it warns “Caution! Contents are hot!” Icons on the package instruct us that children should not hide in the refrigerator and we should not microwave the cat. The fine print warns us what is not
How to Avoid Liability in Affiliate Marketing Read More »
Ladies and Gentlemen, Today, I am thrilled to announce that Affiliate Management Days is coming to Europe! Building on the success of our American conferences (the next of which is set to take place in San Francisco in April of this year), and in strategic partnership with a4uexpo, we are
Affiliate Management Conference in London: Dates, Call for Speakers Read More »
A new client has asked us what they can do to improve performance of their affiliates. Having analyzed their affiliate base, we’ve found out that the majority of their affiliates are inactive (isn’t this always the case?) and out of those that are actively sending traffic only about 9% yield
Affiliate Contests: How to Make Extrinsic Motivators Work Read More »
Earlier this morning, as I was going through affiliate applications into one of our clients’ affiliate programs, this one really made me raise an eyebrow: I’ve known Anita Campbell for years, and have personally been active on her BizSugar.com website/aggregator. And what affiliate manager wouldn’t be happy should a resource
Affiliate Managers, Beware of Impersonators! Read More »
The day before yesterday, I posted the first part of my talk with a well-known affiliate, Nancy Ocasio. Today I would like to bring you the rest of the interview, where Nancy shares her thoughts on affiliate management-related questions: Geno: In a comment earlier this year you wrote that “the
Affiliate Perspective / Interview: Lessons for Affiliate Managers Read More »
I love speaking with smart affiliates. There is so much one can learn that these talks are always invaluable. I’ve interviewed a couple of affiliates in my blog in the past; and this week I’d like to resume the tradition. I have recently interviewed Nancy Ocasio, an affiliate I’ve known
Affiliate Perspective: 5 Criteria for Choosing an Affiliate Program Read More »
On January 13-15 2013, a new Affiliate Summit conference will be held in Las Vegas. Their West Coast conference has traditionally been the biggest not only between the conferences that Affiliate Summit runs, but, by far, the biggest show in the industry. I was honored to have been asked to
Comment to Get a Free Chance to Win Affiliate Summit West 2013 Pass Read More »