Yesterday we’ve lost an American genius, an inspiration to so many of us (especially in the computer- and business-related worlds)… the great Steve Jobs. And today — while there’s no lack of blog posts [hundreds of millions have already been posted!] and articles on who he was and what impact […]
Lesson of Happy Life from Steve Jobs Read More »
Yesterday night a chief executive of a company which runs an affiliate program on a popular network, sent out a newsletter. Most of his affiliates have probably found it in their inboxes early this morning. One of them forwarded it to me. She’s been in the business for a while,
"Kickass Newsletter" Encourages Affiliates to Cheat Read More »
Following the signing of California statute AB 155 (which I discussed a week ago here) Amazon has invited California-based affiliates — over 10,000 of which were terminated from Amazon’s Associates program in June 2011 — to re-enroll in their affiliate program. As Sarah Duxbury — who, apparently, was one of
Amazon Invites 10,000 California Affiliates to Re-Enroll Read More »
Regardless of whether you are looking at an affiliate network as a merchant (aka advertisers) or an affiliate (aka publisher), I believe there are certain bases that are critical for each affiliate network to cover. And when these foundational bases are not being paid the attention they deserve, they turn
Five Dangerous Affiliate Network Problems Read More »
Yesterday, one of the luminaries of digital marketing, Avinash Kaushik tweeted: In his Google+ post Avinash shared that his blogging strategy has been to follow these 4 principles: 1. Staying focused 2. Publishing only original stuff 3. Sticking to publishing only what’s “incredible, relevant, of value” to your audience 4.
Amazing Blogging, or How To Succeed By Helping Others Read More »
Earlier this year, after speaking at the Russian Internet Forum at St. Petersburg, I put together a blog post entitled Russia Open to Performance Marketing, But Lacks Basics. In it I wrote that one of the basics that is lacking is payment-related, namely the fact that “some 90% of Russia’s
Russia, Ecommerce and Online Payments by Plastic Read More »
On Friday the Governor of California, Jerry Brown, signed AB 155 — “a statute that repeals the Affiliate Nexus Tax law for one year” [source]. I tweeted about it on Friday, and also retweeted the news on Sunday, receiving an immediate question (a very good question): So what’s next? Well,
What California Statute AB 155 Means for Affiliates Read More »
Every week I get dozens of emails which follow a format similar to this one: I’ve read your book (or heard you speak at a conference), and loved it I’d love to buy you coffee (or just set up a time to call you, and show what we’re doing) and
Wanna "Pick My Brain"? For Free? Read More »
Klout has been publishing lists of online influencers for some time already. Not surprisingly, an area that hasn’t been touched so far is affiliate marketing — a field too niche for the general public, yet one of tremendous interest to those of us who are breathing and living it every
Top 10 Influencers on Affiliate Marketing per Klout Read More »
Yesterday I’ve received feedback on my Affiliate Summit East 2011 (ASE11) presentation. As you may remember [say, from the post I put together immediately following that speech in New York], I entitled it Key Affiliate Program Components You’re Probably Missing, and focused on 15 integral affiliate program management elements that
Affiliate Summit East 2011 Feedback Read More »