Geno Prussakov

CEO & Founder of AM Navigator – an award-winning OPM agency. Founder & Chair of Affiliate Management Days conference. Author of numerous books including "Affiliate Program Management: An Hour a Day" (2011) and "Quick Start Guide to Affiliate Marketing" (2013), international speaker, marketing consultant, affiliate and influencer marketing evangelist.

AM Days: Latest Details and How to Save $620 on Registration

Time flies, and lots has changed since my original announcement of the new affiliate management conference. In fact, things have even changed since the day I announced the full agenda — believe it or not, but it has expanded even further! But being a big fan of structured approaches, and […]

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20 Martin Luther King Quotes for Entrepreneurs and Leaders

Each year since 1992 on the third Monday of January the United States celebrate Martin Luther King Day, commemorating the life and work of the nation’s legend and inspiration. In honor of this great man of faith and vision, I’d like to devote my today’s blog post to his quotes

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RingRevenue Bridges Gap Between Incentive Affiliates & PPL Programs

For ages there has been an inherent disconnect between the promotional method an incentive affiliate uses, and the end goal of every pay-per-lead program — or that of generating “potential sales contacts“. After all, when the chief end-user motivator is cashback, points, virtual currency, or anything of this kind, it

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Affiliate Marketing Isn't Just Alive and Well… It's Thriving!

I’m sure that in the past you have come across blog posts about affiliate marketing being “dead”, “dying”, too crowded, too risky, too dependent on this or that, and so on, and so forth… However, over the past few days I have witnessed a few signs that point in a

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Affiliate Marketing: 2012 Pinnacle Award Winners Received Trophies

[Liveblogging from Affiliate Summit West 2012]   Every year at Affiliate Summit West (in early January) we find out the names of the newest recipients of the conference’s annual Pinnacle Awards, “affiliate marketing’s most prestigious, competitive honor for the leaders in the space” [source]. I’ve been covering this news steadily

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Affiliate Summit West: Advanced Affiliate Management Presentation

Earlier today I’ve held my Advanced Affiliate Program Management & Analysis session at Affiliate Summit West in Las Vegas, NV. I do realize that with the four sessions running consequently some people, who may have liked to attend, couldn’t be in more than one place at the same time. Also,

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Affiliate Summit West 2012: Presentation Sneak Peek and Free Books

In five days I’m flying off to Las Vegas for my already-customary speaking gig at Affiliate Summit West. I am very much looking forward to this, and, as always, honored to have a new opportunity to present at this vibrant conference. This one is going to be the largest Affiliate

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