For years I’ve pleaded with affiliate networks to follow ShareASale’s example and allow merchants to mass-upload creatives. A couple of weeks ago I’ve once again exchanged messages with Commission Junction (this time on Twitter): Yesterday I’ve noticed that CJ has introduced a new sleek “Links” interface, and has also made […]
Commission Junction Now Allows Merchants to Bulk Upload Text Links Read More »
Nearly two weeks ago I started a poll, asking your help in picking the best location for Affiliate Management Days East 2012, choosing between Boston and Florida (it will be either Orlando or Miami). It was set up as a two-week poll, and we’re now on the homestretch — with
AM Days East 2012: Boston Versus Orlando / Miami? Read More »
Last week a4u, in association with Commission Junction, released their inaugural Travel in Performance Marketing Report for 2012. Whilst not necessarily relevant to my all of my US-based readers (unless, of course, you market in the UK as well), the topics discussed include several important subjects, including mobile implementation, attribution
UK Affiliate Marketing in 2012 – Travel Vertical [REPORT] Read More »
On March 7, 2012 BrandVerity released its Affiliate Compliance Guide. In it they cover “techniques, signs, and strategies to combat affiliate fraud” which may be draining your money even as you are reading this post now. Here are just a few interesting excerpts and a screenshot from it (all of
Why Every Merchant Must Read BrandVerity Affiliate Compliance Guide Read More »
We are now working on setting up an affiliate program for a client, and it is going to employ both a pay-per-sale, and a pay-per-lead model. The Internet Marketing Director of the company has emailed me a very good question which I would like to quickly address for the rest
How to Safeguard Your Affiliate Marketing Program Against Fraud? Read More »
Now that Affiliate Management Days San Francisco 2012 is already behind us (I miss it quite a bit — it was one good show), we are planning our East Coast conference. As mentioned in my closing remarks at AM Days SF 2012, we are planning on holding it around the
Location for Affiliate Management Days East 2012: Boston or Florida? Read More »
[Liveblogging from Affiliate Management Days SF 2012] In case you’ve missed my opening remarks at the first-ever Affiliate Management Days (AM Days) conference in San Francisco earlier this morning, among the things that I’ve talked about were the challenges that affiliate managers face today. I believe there are at
7 Challenges Affiliate Managers Face Today Read More »
Appreciating the fact that your time is money, and you’re not looking for a 3,000 words article (but rather a concise and ready-to-implement list of tools), let me skip the introduction, and jump right to the list (don’t read it as a ranking of any kind; just a list of
20 Effective Tools for Affiliate Recruitment Read More »
Two days ago, a famous affiliate abuse and click fraud detective Ben Edelman (see my recent Econsultancy interview with him here), has revealed some alarming data on “hack-based cookie-stuffing” by rogue affiliates via a fairly new Bannertracker-script at online forums based on vBulletin (versions 4.x to 4.1.2). Here’s an abstract from
Major Online Forums Hacked by Affiliate Cookie-Stuffers Read More »
In case you have not heard, less than 2 days from now (on March 1, 2012) Google’s new unified privacy policy — which allows them to harvest your personalized search and browsing information tying it to your Google accounts (including Gmail, YouTube, etc) — takes effect. Not everyone’s happy about
3-Step Guide to Deleting Google Browsing History Read More »