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Speaking
Conference Presentations
These may currently be arranged with Geno at no extra cost. In some cases, travel and lodging expenses will also be covered by AM Navigator.
Geno has previously spoken at:
- eMetrics Summit (Washington DC, 14-17 Oct 2007)
- a4u Affiliate Marketing Conference (London, 25-26 Oct 2007)
- eMetrics Summit (Stockholm, 29-30 Oct 2007)
- Internet Marketing Conference (Stockholm, 29-30 Nov 2007)
- Affiliate Summit West 2009 (Las Vegas, NV, 11-13 Jan 2009)
- eComXpo (online, 8-9 Jul 2009)
- Affiliate Summit East 2009 (New York, NY, 9-11 Aug 2009)
- Affiliate Summit West 2010 (Las Vegas, NV, 17-19 Jan 2010)
- Affiliate Summit West 2011 (Las Vegas, NV, 9-11 Jan 2011)
- PubCon Austin 2011 (Austin, TX, 8-9 Mar 2011)
Upcoming speaking engagements:
Training
Educational sessions (from several hours to several days long) on affiliate marketing and program management may also be arranged with us via email.
Affiliate Program Management
Through our Affilinomics branch we also provide state of the art full
Outsourced Affiliate Program Launch & Management solutions. This includes, but is certainly
not limited to the following:
• Affiliate Program Pre-Launch, Launch or Re-Launch
- Pre-launch competition analysis and all-encompassing consultations on the new program setup
- New program launch and initial affiliate recruitment
- We also re-launch older affiliate programs that require prior overall optimization, activation of existing stagnant affiliates and/or additional motivation of existing active ones
• Ongoing Affiliate Program Management
- Consultations on creative development
- Datafeed services (programming by our staff) - FREE on some compensation packages
- Identifying and recruiting new affiliates
- Maintaining stimulating relationships with the current affiliates
- Developing and monitoring affiliate promotions
- Reporting for affiliate marketing promotions and activity
- Maintaining on-going communication campaigns
- Identifying and implementing other opportunities to enhance the affiliate program
- Keeping affiliates up to date on new products and any program enhancements
- Policing unacceptable affiliate PPC bidding behavior and monitoring affiliate link placements
- Continually motivating affiliates to perform better
- Keeping track of affiliate sales and paying affiliates in a timely manner (for in-house affiliate programs)
- Monitoring and reporting on competitors' affiliate campaigns and promotions
- Ongoing phone, e-mail and IM merchant consultations on optimizing affiliate program's ROI
- 7-days-a-week affiliate support by phone, e-mail and IMs
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